Senior Vice President
Mark serves as SVP, Key Accounts. Working with Coda’s key publisher clients, he is responsible for implementing research to help publishers attract and grow media investment.
Prior to joining Coda, Mark was VP, Agency Sales for Rentrak (now comScore) in NYC where he worked with leading ad agencies to help maximize client television ad spend.
Mark began his career in media at McCann-Erickson, San Francisco and has opened a number of West Coast sales offices for major research and media firms including IMS, GfK MRI and Millward Brown Interactive among others.